May 316 min readCase StudiesCase Study: Brand Management for a Product CompanySee what happens when brand management goes to work for a product company in Virginia called The Wine Outlets.
Jul 14, 20202 min readCase StudiesCase Study: History meets Modern Trends to Attract Customers for a New Product Launch Marketing CampaignWhen a product launch involves a legendary golf (Arnold Palmer) and a hot new trend (spiked seltzers) you get happy customers!